Dave Michaels

Dave Michaels

Dave Michaels enjoys ice cream, whiskey, knitting, and being indoors-y...Full Bio

 

How much are parents expected to spend this year on back to school?

Parents may not yet know whether their children will be sitting in a classroom, or at the dining room table, when classes resume later this year. 

But after many schools were forced shut by the coronavirus pandemic in the spring, they’re undoubtedly looking at back-to-school supplies a bit differently this fall.

According to CNBC, spending is predicted to hit a record this back-to-school season, as parents stock up on expensive technology like laptops, tablets and headphones. 

Parents of kids in elementary through high school plan to spend an average $789.49 per family, topping a previous record of $696.70, the National Retail Federation found in its annual survey. It polled 7,481 consumers from July 1 to July 8. Overall back-to-school spending is expected to hit $33.9 billion, up from $26.2 billion in 2019 and breaking a prior record of $30.3 billion in 2012, the survey said. 

Photo: Getty Image


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